3 reasons why every consumer brand needs a chatbot this holiday season

This holiday season, chatbots are the must-have technology to help your customers with all their questions and product recommendations. In this article, you’re going to learn how to profit from:

  • 24/7 service on any device or channel
  • Multilingual customer assistance
  • Personalised messaging and consumer insights

Holiday season is coming upon us. That means consumers are starting their holiday shopping, whether for gifts and stocking stuffers or for events. The Christmas season often leads to stress, however, because while customers are frustrated by waiting in hotline queues, service agents have to deal with the discontent of these customers, causing an increased churn rate on both ends. With Corona restrictions limiting the number of shoppers inside stores, there is now an overwhelming amount of customers shopping online these days, and companies must be prepared for online requests and inquiries. In fact, ​​65% of customers said they have changed to a different brand because of a poor experience.

Despite the stress that typically comes along with the holiday season, it doesn’t always have to mean chaos and pressure for companies or customers. Increase customer satisfaction and relieve your service agents this holiday season with a personalised chatbot. There are 3 simple ways of relieving and thriving in the holiday shopping stress for retail companies with our Conversational AI solution.

Branch out with 24/7 service on any channel, platform and device

With our omnichannel service, customers can ask questions, like how much a new gadget costs, on any device, platform or channel. Through service in real-time, you can boost your sales in a market where consumers are connected on any given device at any time. Our solution provides 24/7 support, including weekends and holidays – the busiest times of the year. For the 2021 holiday season alone, 75% of consumers have stated that they will spend more money with retailers whom they can contact via messaging. When there’s an increased volume of enquiries, chatbots show their strength with round the clock, automated service. This makes customer service scalable and reduces costs for your business, as your chatbot can carry out smart conversations with numerous customers at the same time It’s the most wonderful time of the year to retain your customers.

Sleigh your customer service with a multilingual shopping assistant

There’s no need to hire specific service agents who are fluent in several languages, which is incredibly costly for companies. Instead, with our Conversational AI solution, multilingual bots can be integrated into your website for customers to comfortably ask questions in their native language, giving you an essential advantage over the competition and generating your sales. Your satisfied customers will be more likely to spread the holiday cheer and refer your business when having a positive sales experience – 77% of customers will do so in fact. Spruce up your sales and customer satisfaction with a multilingual feature.

Gather customers’ insights and offer personalised messaging for your customers

In fact, up to 80% of incoming requests are repetitive and can be easily automated from day one. Our chatbots have been trained to answer those questions, so your customer service agents don’t have to. Whether they ask ‘Does this shirt come in a size medium?’ or ‘Where is my order?’, the chatbot will respond in real-time through its pre-trained knowledge base. As the chatbot can manage its customer-base with accurate answers this significantly relieved the burden on service agents. As a matter of fact, 87% of employees work harder for their business’s customers when they’re happy with their jobs. Meanwhile, the more questions your bot receives, the more customer insights your service agent can gain. It’s a win-win situation all around.

Conclusion

The pandemic has shifted many consumers to resort to online shopping, thus, there will be a substantial need for reliable, fast customer service. Currently, 40% of consumers don’t care if they’re being helped by a chatbot or a human, as long as their question gets answered. This holiday season, it’s all about believing in digitisation for the growth of your business. With a solution that provides features of multilingualism, personalised responses, and round the clock service on any channel and device, e-bot7’s chatbot provides digital support for both your agents and customers, decreasing overall churn rates.

Increase your company’s profit by reducing operational costs and increasing customer satisfaction with our solution.  Schedule a demo today and get to know our solution, which was awarded with the E-Commerce Germany Award for the “Best Innovation” 2021.